Being pro-active to this issue will like help build trust in your new and established customers whereas being re-active could cost you a lot of business that just passes over you because the issue isn’t clearly stated.
A great barrier for many website owners is just being intimidated or overwhelmed by the complexities of legal language and so they may be tempted to resolve this issue by finding a template online that somewhat fits their own business and then they fill in the blanks and hope that settles the inquiring mind.
Unfortunately this could actually be even worse than not having terms that actually do match your business activities and online practices. If you are incorrect in how you represent yourself you give legal fodder to the lawyers that prey on such websites. searching the web for terms and conditions that match freely available templates online would be an easy target.
If you are a larger enterprise operating on the internet with large assets to protect, you should be dealing with a law firm who handles your account directly.
But the obvious solution for a smaller business is to have terms and conditions that are built and displayed dynamically so that as laws or your situation changes your documents are revised and updated.
One company that provides this arrangement is Termageddon, which is a business that specializes in smaller firms and individual web hosting clients.
If you are comfortable with revising your WordPress site you can contact them through their website termageddon.com. And if you need some assistance getting around wordpress and making these adjustments we have a package deal that includes both an annual Termageddon subscription providing one year of automatically updated policies for your website, and we will gladly assist you to complete your policies.